How Business Good Ideas are Formed

A lot of “genius” business ideas that solve big problems come from the people who experience the problem themselves daily. This pain and dissatisfaction ignite their creative mind to go to work in the background. And one day, the big idea becomes so clear and evident that you are almost surprised no one else had … Read more

The Impact of Covid-19 (Corona Virus) on the Real Estate Industry

The world as of today is experiencing swift instability in economic growth due to the outbreak of COVID-19 (coronavirus) which originated from China. The rapid spread of the virus across the world has raised questions among nations, analysts and economists alike; the question, what are the effects of this pandemic globally in areas such as … Read more

Who is a Spiritreneur?

Spiritreneur is coiled from two words, Spirited and Entrepreneur. Webster’s Dictionary defines spirit briefly as “the soul or heart, as the seat of feelings” and entrepreneur as “a person who organizes and manages an enterprise, especially a business, usually with considerable initiative and risk.”  Thus, spiritreneurs are those who fully integrate their soul in a … Read more

The Balme Library, Legon: Conserving Heritage Though Sustainable Adaptation

In July 2018, as part of an Architecture and Urbanism Writing Workshop in Accra, I explored the Balme Library at the University of Ghana with Emmanuel Owusu Banahene (an MPhil student at KNUST), Victoria Okoye (an Architecture PhD student from University of Sheffield), and Benedict Acheampong (an undergraduate student studying Architecture at KNUST). This was … Read more

Ways of Building an Impeccable Professional Reputation

Your success in your business or career is largely dependent on how your peers, employees and customers view you. This means that your reputation is of topmost importance. You must work at building and maintaining an impeccable professional reputation. Here, we discuss some ways of building a good professional reputation that will lead to success. … Read more

Signs that your Business may be Collapsing

There’s frequently an extremely flimsy line between an organization that is fizzling and one that is just encountering a temporary cash-flow shortage or an occasional decrease in deals. Businesses do not fail overnight. Rather, as a rule, there is a continuous and practically impalpable decline that entrepreneurs may miss, especially when they’re uninformed about the … Read more

6 Tips for Online Reputation Management

6 Tips for Online Reputation Management

For most people, the first thing they do before signing up for a company’s service or meeting potential business associates is an online search of the company. This shows the importance of a company’s online reputation. Your online brand is an essential part of your personal brand, thus protecting it means protecting your brand and … Read more

Maximizing Your Brand Reach: How to Promote Your Brand Using Other Brands

Maximizing Your Brand Reach

Branding has become an important subject in today’s world. With the increase of businesses and start-ups, being informed about branding and how to promote your brand is a great asset. There are various ways of promoting a brand. The popular ways to promote a brand include; website creation, SEO, Paid social media advert, influencer advertising … Read more

Riches Versus Legacy

Riches Versus Legacy

In this article, we will explore the distinction between riches and legacy. Our focus is on the idea that, as my father once told me during our bonding moments, “Riches mean nothing without legacies.” Instead of solely striving for financial prosperity, the true purpose of life should be to build legacies. Anything passed down from … Read more